Pumpkart founder K S Bhatia with its brand amabassador Kapil Dev Chandigarh : Since the year 2006, the face of Indian companies has changed with the advent of E-Commerce in India . E-commerce simply put is buying of products or services online. So Amazon, Flipkart, PayTm, Zomato, Ola and all the 21 Unicorns of India are e-commerce players. The continuous upgrade in technology like 4G revolution has helped these companies to grow exponentially as the internet penetration in India increased from 4% in 2009 to 40% in 2018. The result is that today the e-commerce business has grown from $3.9 Billion in 2009 to $38.5 Billion in 2019. Everything about e-commerce is quite rosy as e-commerce also seems to be the most sought after area by the Investors. But when companies like e-Bay and Shopclues wind up, the dark side of the e-commerce is thrown open. None of the Ecommerce companies in India are making profit currently except one i.e. Pumpka...